Sports Specialists Ltd. (SSL) is pleased to announce the addition of the following New Members to their snowsports retail buying group:

Equipe Sport, Rawsonville, VT- Wilbur, Sue and Parker Rice, owners.

Alpine Sport Shop, Saratoga Springs, NY- Jack and Cathy Hay, owners.

Ski Frisco Sports, Frisco, TX- Rick Holliday, owner.

Mammoth Sporting Goods, Mammoth Lakes, CA- Steve and Phil Hertzog, owners.

California Ski Company, Berkeley, CA- Greg Whitehouse, owner.

Helm of Sun Valley, San Mateo, CA- Greg Hohl, owner.

Ski Chalet, Portland, OR- John Hanson, owner.

Sports Specialists Ltd. (SSL) is a collection of the best specialty snowsports retailers in the U.S. Since 1971, SSL has been the leading marketing, merchandising and purchasing organization in the specialty ski, snowboard, outdoor, and casual furniture industries. SSL currently has 59 retail managements with over 140 outlets in 26 States and the District of Columbia.

For more information about how to become a member or a supplier to SSL, you can contact SSL or email srogers@sportsspecialistltd.com . The phone number 585-742-1010, ask to speak to Steve Rogers, President of SSL.